If you have been involved in the social media sensation at all over the last five years or so, then you probably know all about using Twitter. You also know that if you want your messages to reach the Internet world at all, then your account needs to have lots of followers. For those who do not know, followers are those who have decided to follow your account and therefore see every message that you send or tweet out.
Common sense tells us that the more followers we have, then the response we can expect from our messages will be larger as well. When we say response, we are referring to others who send us messages in return to continue the dialog, or it can mean those who click the link that your message may recommend. This is a great way to make sales or build an email list.
So how is it that we get more followers anyway? The short answer is that we follow others first. This works to a degree because we humans love to reciprocate when others do things for us first. The truth is that this tactic used to work really well when Twitter was newer. You could expect around one out of every two people you followed to return the favor. Thus, you could built up a following very quickly.
This tactic will still work, but you will not get this kind of reciprocation rate nowadays. You can expect something like every one out of four or five people to return the favor. Thus, it is a lot more work today to build your following. Needless to say, it takes lots of patience and persistence to build up your account this way.
Here is a trick that will enhance your success rate. Go through your own followers or the people you are following and look over their followers. Examine the number of followers each of them have and compare it to the number of people they are following. What you are looking for are those who follow two to three times more people than they have following them. Why is this important? It is simple. People that have these kinds of ratios in their Twitter accounts are most likely spammers.
Why are we interested in spammers? Actually, we are interested in those who follow them. People that follow spammers will most likely automatically follow anyone that follows them first. Therefore, your reciprocation rate should be much higher when you follow them.
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